First, you need to understand what funders look for in a non-profit. Then, you need to communicate an impact strategy that gives them exactly what they want.

Here's why:

Donors are doing more "due diligence" than ever before. They want reassurance that their investment will deliver the impact they want.

An increasing number of foundation funders say "no unsolicited proposals" on their websites. They are taking their time to develop their funding strategies. They then go looking for non-profits that align (all without your knowledge).

NextGenDonors want to see evidence of impact above all else. They are more entreprenerial and want to see concrete results.

Are you ready for this new generation of funder?